FMSC
01 - The challenge
FMSC required a complete rebranding alongside the development of a complex new website. The project involved redesigning key identity assets such as the logo, letterheads, seals and email materials, while also creating a feature-rich digital platform. The scope was extensive and needed to be delivered progressively without losing consistency.
- Company type
- Federation
- Client
- FMSC
- Service
- Branding & Website Development
- Location
- Mauritius
02 - Our approach
We began by documenting the full set of requirements and mapping the project before production started. As the client preferred a phased rollout, each stage was carefully separated and structured. This ensured that dependencies were clear, responsibilities were defined and no important branding or development requirement was overlooked.
03 - The solution
Our graphic design and development teams worked in parallel to accelerate delivery while maintaining consistency. The creative team developed the new brand identity and website UI, while the development team established the website architecture and technical foundation, allowing each phase to progress efficiently without compromising the overall project structure.
04 - The outcome
The rebranding was successfully completed, with the new logo, brand guidelines and supporting graphic materials approved by the FMSC Board. The new website was also delivered with advanced features including a dedicated portal, calendars and other functionalities, giving FMSC a stronger, more professional and significantly more capable digital presence.
