The Process:
01
Clear Definition of goal
We start defining a clear goal by a FREE consultation at our office in Cybercity, Mauritius or a video call. We take into consideration its potential impact. Specifying the desired size and demographics. Pinpointing of attractions and hurdles. Discussion topics and their depth.
02
Market Research
In crafting an online community for a brand, we meticulously study competitor platforms to glean insights on community management. For instance, when establishing a community for an e-commerce brand in Mauritius, we examine how similar brands in Mauritius utilize features like Activity Feeds to foster user engagement and gather valuable feedback, enabling direct interaction between the brand and its customers.
03
Content Creation
It's crucial to provide users with compelling initial content that serves as a foundation for discussion and growth within the community. Our articles establish a welcoming format, encouraging visitors to comfortably share their thoughts and facilitating easy access to relevant resources on your platform.
04
Retention
Establishing a community appears straightforward. Yet, pitfalls abound. Mere creation isn't sufficient; continuous member involvement is vital. In brand communities, engagement fosters loyalty and active participation, fortifying relationships and commitment to the brand's evolution and that's why you let us, pros, handle all the elbow grease